At the end of last week – 22 September – the fifth “Baltic Brand Forum” took place in Tallinn, during which the most loved, greenest, most human, most searched for, fastest growing and bravest brands in the Baltics were announced. For the sixth year running, JSC “Latvijas valsts meži” (LVM) has managed to maintain its leading position as Latvia’s greenest brand, where members of the public evaluate a brand’s “greenness” or environmental friendliness.
“Madara Cosmetics” was recognised as the greenest brand in the Baltics, while “Vinted” was the winner in Lithuania and “Puhas Loodus” in Estonia.
In the “Most Human Brand” category, LVM took 4th place. In Latvia, the first place in this category went to CSDD, in Lithuania to “Vinted”, in Estonia to “Coop Pank”, and in the Baltics as a whole to “Swedbank”.
“We are grateful that the public continues to recognise us as the greenest brand in Latvia. We strengthen this in our daily operations and development – we not only promote national economic development and regional employment, but also balance economic interests with ensuring environmental quality, mitigating climate change risks and adapting to these changes. This recognition testifies to our responsibility towards society,” explains Tomass Kotovičs, Head of the Communications Division at LVM.
https://www.lvm.lv/jaunumi/7138-as-latvijas-valsts-mezi-sanem-zalaka-zimola-balvu?idU=1
